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	<title>Etsuccess &#187; keyword research</title>
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	<link>http://www.etsuccess.com</link>
	<description>Magnetic Marketing for Etsy Sellers</description>
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		<title>Essential Keyword Research for Your Etsy Blog: Stop Shooting in the Dark</title>
		<link>http://www.etsuccess.com/essential-keyword-research-for-your-etsy-blog-stop-shooting-in-the-dark/</link>
		<comments>http://www.etsuccess.com/essential-keyword-research-for-your-etsy-blog-stop-shooting-in-the-dark/#comments</comments>
		<pubDate>Sat, 16 May 2009 02:52:47 +0000</pubDate>
		<dc:creator>Andrew</dc:creator>
				<category><![CDATA[Marketing and Promotion]]></category>
		<category><![CDATA[etsy blog]]></category>
		<category><![CDATA[keyword research]]></category>

		<guid isPermaLink="false">http://www.etsuccess.com/?p=12</guid>
		<description><![CDATA[Wouldn&#8217;t it be nice to know just how many people are searching for what tags on Etsy?
Too bad they don&#8217;t have this kind of feature!
What I consider to be the next best thing is Overture keyword research.
Warning: This is probably too advanced for some&#8230;But since keyword research is one of the very first things I [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.etsuccess.com/wp-content/uploads/2009/05/etsy_keyword_research.jpg"><img class="alignleft size-medium wp-image-14" title="etsy_keyword_research" src="http://www.etsuccess.com/wp-content/uploads/2009/05/etsy_keyword_research-300x297.jpg" alt="etsy_keyword_research" width="237" height="234" /></a>Wouldn&#8217;t it be nice to know just how many people are searching for what tags on Etsy?</p>
<p>Too bad they don&#8217;t have this kind of feature!</p>
<p>What I consider to be the next best thing is Overture keyword research.</p>
<p><strong>Warning</strong>: This is probably too advanced for some&#8230;But since keyword research is one of the very first things I do before I start a blog, I&#8217;m going to share it.</p>
<p><span id="more-12"></span></p>
<p><strong>If you don&#8217;t have a blog for your shop</strong> this post is probably going to be worthless to you &#8211; stop reading this and go set up a blog ASAP! You&#8217;re missing out on the best source of traffic around.</p>
<p><strong>If you do have a blog for your shop</strong> and you haven&#8217;t done any basic keyword research then you&#8217;re in for a real treat.</p>
<p>Doing keyword research for your Etsy blog is <em>easy</em>!</p>
<p>If you want to get tons of free traffic from search engines like Google, you&#8217;ll need to find out what keywords your customers are using when they look for the types of products you&#8217;re selling.</p>
<p><a href="http://tools.seobook.com/keyword-tools/seobook/">My favorite free keyword research tool</a> you&#8217;ll find at Aaron Wall&#8217;s blog: <a href="http://tools.seobook.com/keyword-tools/seobook/">SEOBook</a></p>
<p>Remember, were trying to figure out what our ideal customer is looking for &#8211; go for the most targeted keywords you can find. For me, I&#8217;m looking for people interested in jewelry made from Swarovski crystals, seaglass, beads, etc&#8230;</p>
<p>I&#8217;m going to focus on a couple basic keywords and see what I can come up with:</p>
<ul>
<li>Swarovski</li>
<li>Seaglass / Sea Glass</li>
<li>Beaded Jewelry</li>
<li>Handmade Jewelry</li>
</ul>
<div id="attachment_13" class="wp-caption alignleft" style="width: 251px"><a href="http://www.etsuccess.com/wp-content/uploads/2009/05/swarovski_keyword_research.jpg"><img class="size-medium wp-image-13" title="swarovski_keyword_research" src="http://www.etsuccess.com/wp-content/uploads/2009/05/swarovski_keyword_research-300x132.jpg" alt="The two numbers at the right will tell you how many people per day search for the keyword." width="241" height="106" /></a><p class="wp-caption-text">The two numbers at the right will tell you how many people per day search for the keyword.</p></div>
<p>I type in &#8220;Swarovski&#8221; and get a bunch of results. The vast majority of keywords that come up are going to be junk because they are not related to what I&#8217;m selling.</p>
<p>The 6th listing down is &#8220;Swarovski Jewelry&#8221; and it shows anywhere from 64-80 searches PER DAY. The two numbers to the right of this term will show you how many searches a keyword has per day.</p>
<p>There&#8217;s many different ways you can judge how competitive a keyword is, a simple Google search will show you how many thousands of results there are which is a good general way to guage.</p>
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